Yeezys became a cult item based on how they were sold

Kanye West wouldn’t hesitate to tell anyone that he’s one of the most influential recording artists of our time. But the popularity of Yeezys isn’t tied to his celebrity and influence alone. The genius marketing of the shoe — and its popularity with celebrities like Jay-Z and Macklemore — has made Yeezys a must-have item since the Nike Air Yeezys debuted in 2009.get Off White AJ1,more order with big discount

Six years later, when Adidas released its first pair, the Yeezy Boost 750 in light brown, after West left Nike over a royalties dispute, just 9,000 pairs of the shoes were available, and customers could only buy them by making a reservation through the brand’s mobile app. They sold out in 10 minutes.

By late February, more Yeezys were released through select retailers. But the buzz Adidas created by first releasing the sneakers in an extremely limited number made customers line up for them, despite their $350 price tag.
Adidas has also boosted demand by releasing the shoes in unique colorways. In June 2016, a new version of the Yeezy Boost 750 debuted in gray with a glow-in-the-dark gum outsole. It marked the first glow-in-the-dark Yeezy since West’s collaboration with Nike, which ended in 2014.

Since West’s Adidas collaboration, more than a half-dozen kinds of Yeezys have been released, including the Yeezy Boost 350, the Yeezy 950, and the Yeezy 350 Cleat, designed for football players. The brand has also played on the public’s love for nostalgia, releasing the Yeezy Powerphase in 2017. Those sneakers are throwbacks to a style of Adidas shoes from the 1980s.

The same year they came out, the Yeezy Boost 700 running shoe premiered during the Yeezy Season 5 fashion show. With this shoe, Adidas once again turned to product scarcity to garner buzz, initially only making it available at the Yeezy Supply online store. And a blush version of the Yeezy 500, which West showed off during the NBA All-Star Weekend in Los Angeles this February, was at first only available via online raffle on select websites.

adidas Yeezy Boost 700 Teal Blue Releasing This Fall

More variations of the adidas Yeezy Boost 700 are scheduled to drop this fall season, as a “Teal Blue” version is now introduced. The silhouette boasts its signature mesh and suede construction while bearing medium grey for its underlays and anthracite for the overlays. The defining teal hue adorns its toe box area, while orange laces provide a complementing touch of contrast. Moving towards the midsole, it bears the same grey/anthracite finish, while finally resting atop a gum rubber outsole to top off the style.
Following its initial release last year, the Adidas Originals and Kanye West Yeezy Boost 700 was restocked this past March. Now it’s back again by popular demand.buy Off White Shoes with best price

This chunky sneaker has a layered upper with grey, black, and white leather and suede. It bears a strong likeness to old-school skate shoes of the ’90s, with its mesh underlays and 3M reflective detailing at the heel. A sculptured midsole provides comfort with Adidas’s Boost cushioning.
Also dubbed Yeezy 700 Wave Runner, we figure you should take out your record player—because everything sounds better on vinyl—and play The Life of Pablo to really encapsulate the Yeezy experience. Turn up your kicks and play “Waves” on heavy rotation. ’Cuz waves don’t die.

Chicago dials down LED street lamp intensity — and controversy

As the city of Chicago begins converting more than a quarter-million street lamps to high-efficiency LEDs, the light — and public reaction — hasn’t been as harsh as what was seen in cities that were earlier adopters.Magnifier lamp

“It’s definitely a cleaner light, and it feels safer in general,” said Andrew Shedden, 36, as he walked his dog Odie along Touhy Avenue on a recent afternoon under a bank of newly installed LED street lights.

The Chicago Department of Transportation has already upgraded 18,000 lamps, and by 2021 it plans to install 270,000 of the energy-saving lights, which up to three-quarters less electricity than high-pressure sodium lamps.

“The Chicago Smart Lighting Program is off to a great start, delivering modern, reliable, energy-efficient lighting that is already improving quality of life in Chicago neighborhoods,” Chicago Mayor Rahm Emanuel said.The city piloted the LED lights in a handful of neighborhoods beginning in December of 2016 and left public comment open for more than a year. Chicago Department of Transportation Commissioner Rebekah Scheinfeld said it was important to conduct field tests “so that both residents and our lighting experts can see how these lighting levels perform.”

The conversion to LED street lamps prompted public backlash in cities like Seattle and New York, where residents complained that the first-generation of lights were too bright and bothersome. One critic in New York called them “ghoulish” and “invasive.” Some complaints were bolstered by an American Medical Association paper that warned of glare and sleep problems.

Chicago hasn’t been immune to such criticism — on a neighborhood forum, residents complained of “painful and piercing intensity light” — but it’s been relatively muted compared to the controversy in other cities.

In part, at least, that’s because Chicago’s LED lamps are not as intense as those installed in other cities.

What is smart lighting? Everything you need to know for your connected home

Controlling lights with your voice used to be something only a god could do, but these days we have smart lighting systems to make any of us feel all-powerful.

The biggest name is Philips with its Hue bulbs, but now IKEA, Hive and a whole host of others have got in on the act too. Let’s get to the important stuff: what’s right for you, is it going to cost a fortune and is it likely to become obsolete any time soon? Let’s find out.Tracking light
Smart lighting is lighting that you can control from an app, usually on your Apple or Android phone.

The app enables you to change the brightness of the bulbs, and if the bulbs have coloured LEDs you can change their colours too. That opens up a whole world of possibilities, which you might call light recipes: you might have one light recipe for watching movies, another for dinnertime, and yet another for reading. Switching from one recipe to another is as simple as tapping a smartphone or yelling at your favourite voice-activated personal assistant.

Smart lighting generally uses mesh networking, where each smart bulb wirelessly connects to its nearest neighbour. That network is controlled by a hub that plugs into your router, enabling your other networked devices - such as your phone or tablet - to communicate with your bulbs. Some systems also have an away from home mode that enables you to control the lights when you’re far away, which is handy if you’ve just remembered you left the lights on or want to terrify the babysitter. Not all systems require a hub, though. The LIFX platform just connects directly to your Wi-Fi.

You’ll often find that smart light systems can also be accessorised with additional items such as dimmer switches or motion detectors, and in some cases they can be linked to the IFTTT (If This Then That) service to create complex rules that trigger particular recipes for particular things. Fancy a flash of colour to notify you of an instant message, or a glow to gently break the news of today’s weather forecast? This and much more is possible without too much tinkering.
Smart lighting systems aren’t just controllable with smartphone or tablet apps. Philips’ Hue system works with Apple’s HomeKit, Amazon’s Echo and Google Home, and that means you can use those platforms’ voice assistants to relay your voice commands. There’s something undeniably cool about saying “Hey Siri, set scene to cinema” or “Alexa, turn the lights off” and seeing it happen. With HomeKit you can also control the lights with an Apple Watch. IKEA’s Trådfri will get similar compatibility later this year.

These are all the new Philips Hue lights appearing at IFA 2018

Philips has announced a few new Hue devices, including several lamps, a bathroom range, and a some outdoor lighting.Pendant light

First up, there is the Philips Hue Play and Signe lamps. These are designed for the home and can be customised to make "gaming and music truly immersive," according to Philips. Then, there is the new Philips Hue Adore bathroom range, which includes seven white ambiance luminaires - all pre-set with four light recipes, called Energize, Concentrate, Relax, and Read, so you can customise your bathroom with a click of a button.

Philips has also updated its Hue Outdoor Range with a white and colour ambiance Lightstrip. It is meant for use outdoors and has an IP67 rating. Lastly, Philips announced new Hue White and Colour Ambience pendant lights, a new Philips Hue Aurelle panel light for the kitchen, and a new Philips Hue White GU10 spotlight, which can "welcome you home" via the Coming Home function in the Philips Hue app.

Philips' lighting division, recently renamed Signify from Philips Lighting, will showcase these new additions at this year’s IFA show in Berlin from 31 August to 5 September. Pocket-lint will be at the show in person and hopes to bring you hands-on experiences of all the new Philips Hue lighting products. For more details on what to expect from IFA 2018, see Pocket-lint's in-depth round-up here.

Best smart lights of 2019: Bulbs, switches, colors, light strips, panels and more

Smart lighting has emerged as a key entry point into the connected home, and these days you've got more options than ever. Even better: The uptick in competition means that you've got plenty of options that are easy to afford, too. Smart Lighting

That includes $10 smart bulbs, color-changing bulbs for less than $25 each and dimmable smart switches and nifty new lighting accessories for less than $50. If you're willing to splurge, smart statement pieces from names like Nanoleaf and Lifx promise to cover your walls in color, too.

All of those options mean that you've got a lot of products to sort through once you're ready to upgrade to smart lights -- and that's where we come in. Whether it's bulbs, wall panels, switches, light strips or accessories that you're after, here are all of our top smart lighting picks after years spent testing the things out.
When you think of Philips Hue, it's probably colors that come to mind, but the first Hue bulbs you should consider buying are the Philips Hue White LEDs, which don't do colors at all. At $15 each, they're an excellent value pick -- and the newest versions add in Bluetooth radios that let you control the bulbs right out of the box, no Hue Bridge needed. You can also skip the Hue Bridge and pair the bulbs directly with Alexa or the Google Assistant, but the Bridge is still required if you want to link the bulbs with Apple HomeKit and control them with Siri commands on your iPhone, iPad or HomePod.
Those new Bluetooth versions of the Hue White bulbs sport a new, flat-topped design that matches Hue's color-changing bulbs. I haven't seen them on store shelves yet, but you can find them online in a two-pack for $30. I'll update this space once I've tested those new versions out, but the Hue White bulbs have always been strong performers in our tests. The real draw is Hue's platform -- add a Hue Bridge to quarterback your lights, and you'll be buying into the best and most well-developed smart lighting platform currently available.

TESLA’S V3 SUPERCHARGER, TESTED

A 50 percent reduction in average charging times. Adding 75 miles of range in 5 minutes, 180 miles in 15 minutes. Twice as many Teslas through a Supercharger station per day. All big, bold promises made in Tesla's March announcement of V3 Supercharging. Does it deliver? We took a Tesla Model 3 Performance to the first V3 Supercharger to find out.

With EVs going faster and farther than ever, the last hurdle, the final counterargument to their widespread adoption, has come down to charging time. It simply takes longer to put electricity in a battery than it does gas in a tank. Never mind that EVs can be charged at home, overnight, greatly reducing the need to stop at a public charger—time spent at the public charger continues to be a major hang-up for many potential EV buyers. Faster charging has therefore become the holy grail of the EV industry.Fast Charge Power Bank

Tesla already has the fastest chargers available, but with major competitors announcing their own high-powered charging networks on the horizon, the California automaker rolled out its third-generation Supercharger with 250-kW peak charging power to stay ahead of the pack. Big numbers were thrown around, including charging speeds of 1,000 miles of range added per hour of charging.
Of course, all of the numbers came with conditions like "up to" and "average," so we asked Tesla for a Model 3 Long Range Dual Motor, drained its battery down to 10 percent, downloaded the latest V3-enabling firmware, and headed over to Tesla's first public V3 Supercharger at its Hawthorne, California, design studio.

There we discovered why Tesla says its V3 Supercharging technology is still in beta. It was not quite up to its full production spec. Our Model 3 Long Range, provided by Tesla, was unable to install the firmware update, precluding us from performing our test. Thinking ahead, Tesla had a Model 3 Long Range Dual Motor Performance (which has the same battery as a Model 3 Long Range) on standby with its firmware update preinstalled. Cars swapped, we plugged in. (Counterintuitively, the V3's cable is actually slimmer and more flexible than V1 and V2 cables thanks to its liquid cooling, which doesn't require as much insulation.)
At first, things looked great. Indicated charging power zoomed up to 254 kW before it stabilized at 250 kW. Estimated charging time was 55 minutes. Less than 30 seconds later, though, with the battery juiced up to 16 percent, the charging rate started falling. Within minutes, it was down to 150 kW, then 130 kW, which it held until the battery reached 55 percent. From there, the charging rate slowly declined as the battery charge increased. 90 percent state of charge was reached in 41 minutes, and we eventually gave up on trying to get to 100 percent as charging time crested an hour and 15 minutes.

The best portable chargers of 2019

We’ve all suffered the sudden, all-encompassing horror of a dead phone. The accusing looks and hushed criticism of family and friends. That blank screen on the commute home that leaves you at the mercy of your chatty fellow traveler. The sudden loss of Google Maps as you turn into an unfamiliar neighborhood. The sinking feeling as you realize your phone alarm didn’t go off because you forgot to plug your phone in last night. Why, oh, why must our smartphones die?fashion Portable Power Bank

We feel your pain, and that is why we’ve been checking out some of the best portable chargers on the market. Until there is a real breakthrough in battery technology, a portable charger might be the best solution. We have something here for you, whatever your needs may be, from a bucketload of power for a camping trip to a pocket-friendly solution for your daily commute. These are 20 of the best portable chargers that money can buy.
For all you globetrotters out there, this device is nothing short of genius. The Fuse Chicken Universal has everything you need to charge your smartphone all wrapped into one neat, portable package that’s 3 x 3 inches square and about an inch high. It’s a power bank with a 6,700mAh capacity, which is enough to charge most smartphones at least once with some power to spare. But it’s also a wireless charging pad and a travel adapter.

Tap the power button and you can see the remaining power as a precise percentage. There’s an LED that goes green when it’s ready and red while it’s charging something. There are USB-C and USB-A ports. You can charge it or charge another device with it via USB-C Power Delivery, which goes up to 18W. The USB-A port supports Qualcomm’s Quick Charge 3.0 standard. It also doubles up as a wireless charging pad, capable of putting out up to 10W to fast charge your iPhone, Samsung Galaxy, or any other Qi-certified device.

Best Wireless Headphones for 2019

Millions of consumers who picked up a new cell phone in the past few years have found themselves stranded without a headphone jack. If you don’t want to deal with USB-C or Lightning port adapters, wireless headphones are an obvious choice.Sports Bluetooth Headset price

But that’s just one reason to go wireless. You can’t beat the feeling of freedom that comes from a great pair of wireless headphones, and they typically come with convenient features such as call and playback controls.
There are wireless headphones to suit almost any situation, whether you’re on a budget, you need something to keep you moving at the gym, or you’re looking for noise-canceling headphones to get some quiet on your next flight.

And you don’t have to give up on sound just because you’re going with Bluetooth. CR’s technicians say audiophiles will still get better sound from the top-rated wired headphones, but our tests show that the best wireless headphones have impressive audio quality as well.

Here at Consumer Reports, we buy dozens of headphones every year and put them through rigorous testing so that we can give you the information you need to find the perfect pair.These days Marshall puts out more than iconic British guitar amps. The company makes some impressive headphones as well, starting with the Marshall Monitor Bluetooth. The headphones sound great, but what really sets them apart is the price.

They’re among the best-performing wireless home/studio-style headphones in our ratings, and you can find them for under $150. That’s less than half of what you’d pay for some comparable models. If you want over-ear headphones with the convenience of Bluetooth, this pair is a steal. It comes with a detachable audio cable so that you can use your headphones without draining the battery, and the ear cups fold in for easy storage and travel.

Mobile Power Plant Research Report 2019 - Global Market Outlook 2017-2026

Global Mobile Power Plant market accounted for $1.34 billion in 2017 and is expected to reach $2.18 billion by 2026 growing at a CAGR of 5.6% from 2017 to 2026

Some of the factors such as lack of power infrastructure in few areas and growing electricity in remote locations and high frequency of natural disasters boost the market growth. However, absence of fuel in remote areas is hampering the market growth. Moreover, capacity expansion by vendors and the Un Sustainable Energy for All Campaign provide opportunities for the growth of the market.Mobile Power Bank low price

Mobile power plants field-proven systems, completely packaged that can be delivered and installed speedily to provide faster, well-organized and cost effective online power. They can be easily transported through trucks via road, rail, sea or air. Mobile power plants can run on various types of fuel such as natural gas and diesel. They are built on versatile pre-engineered turbine suits to meet operational needs in various locations.

By application, emergency power registered significant share during the forecast period attributed to increase in natural disasters in emerging economies such as Japan, China, US, and India are driving the emergency power market. Emergency power is an independent source of electrical power which supports important electrical systems on loss of normal power supply. Based on geography, Middle East & Africa dominated the market growth due to developments in oil and gas and growing investments in remote areas.
What the report offers:

Market share assessments for the regional and country level segments
Strategic recommendations for the new entrants
Market forecasts for a minimum of 9 years of all the mentioned segments, sub segments and the regional markets
Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
Strategic analysis: Drivers and Constraints, Product/Technology Analysis, Porter's five forces analysis, SWOT analysis etc.
Strategic recommendations in key business segments based on the market estimations
Competitive landscaping mapping the key common trends
Company profiling with detailed strategies, financials, and recent developments
Supply chain trends mapping the latest technological advancements