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the Cost of Giving May Be Too High

Still, even Davis acknowledges that "people can't support everything. I think that people will have to very carefully choose what they're going to support; the causes are terribly expensive. There was a time when things were not this costly. At the same time, I think these organizations have to ask ticket prices that are going to raise a sum that's meaningful and going to help the cause."

To maximize profits, Davis set ticket prices high and plans to hold auctions during the evening. Portions of the event have been underwritten, and special higher priced tables have been sold to various sponsors.

That "something very special" includes a gift bag for guests stocked with Revlon products, a commemorative silk scarf or necktie, a Cartier silver picture frame, a Mickey Mouse watch, a Judith Lieber key chain and more, all donated. cartier pinky ring replica Auction items include trips, designer gowns, jewelry, center court seats at Wimbledon, auto racing with Paul Newman and a walk on part in the next John Landis film.

Whitney Houston, Lionel Richie, Liza Minnelli and Placido Domingo are slated to perform; George Schlatter will produce the show and Merv Griffin will emcee.

But not all groups have the pull of Barbara and Marvin Davis, nor can they attract an A list celebrity contingent.

The Pacific Asia Museum, now planning its upcoming annual Festival of the Autumn Moon dinner/auction, finds it hard to get underwriting from the business community "because we're too small," according to Gisele Beugelmans, chairman of the event.

"There's a lot of competition, and we have limited visibility," she explains. "Plus, the price of everything has gone up. The overhead is so much."

Although some wanted to raise ticket prices, the cost was kept at $175 for the third year in a row; Beugelmans hopes the auction will supplement the $150,000 (approximately one sixth copy cartier ring love of the museum's budget) they hope to raise through the dinner.

Still, she won't call in favors from friends to fill seats in the tented party adjacent to the museum.

"I don't want to deal," she says. "If people come it's because they want to, I don't want them to feel obliged."

The Los Angeles Theater Center is starting from scratch, in a sense, when it holds its first large benefit dinner and auction in September in celebration of its fifth anniversary.

Tickets are $250 per person, and according to Shelby Kaplan Sloan, "We made a real conscious decision from the beginning that we would try not to come out with a high priced event, but one that would enable us to draw a wider cross section imitation cartier yellow gold love ring of people. That's in keeping with the philosophy of the theater.

"We'll target mostly people we know for our first event, and we're going to build very modestly this year," she says, outlining her strategy to raise from $150,000 to $250,000 from the dinner.

But times are undeniably tough.

"Everything has gone up," says event planner Judy Levy of Levy, Pazanti and Associates. "The hotel, the caterer everything. It's all escalated with inflation. And because of cutbacks in grants," she adds, "foundations knock off love cartier ring have had to go more to the private sector for funding. Also, one of the reasons people are charging more money for tickets is that they read about other fund raisers, and they say, 'If they're charging that much, so will we.' It's not that they're ripping anybody off, but they have to be competitive. And if the going rate is $250, you don't want to price below that."

Despite this somewhat bleak picture, Levy says some groups still are able to make a tidy profit. The Lupus Foundation of America, a relatively unknown organization raising money for disease research and education, held its first fund raiser last spring and netted more than $500,000.

Underwriting has become more important as parties have gotten more expensive. The cost of a typical dinner for a few hundred at a Beverly Hills hotel ballroom complete with cocktail reception, decorations and entertainment can run high as $150,000, an amount that can take a big chunk out of the proceeds.

But as corporations, foundations and wealthy individuals begin to feel the crush of funding requests from so many nonprofit organizations, event planners have had to look for other ways to subsidize their parties.

Some throw in an auction or raffle as part of the evening's entertainment. Another technique is to ask individuals and companies to underwrite portions of the event, such as centerpieces, entertainment, invitations and food. Others offer special tables at double or triple their face value, throwing in such added attractions as special recognition in the program and admittance to a VIP reception.
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